Supercharge Your Brand
Congo powers fun, geo-location based video competitions enabling leading-edge companies to leverage their fans/community's video content to drive purchasing behavior and increase brand awareness.
How It Works
Our turnkey platform makes it easy to create fun video contests, moderate content, select winners, distribute prizes/rewards and view ROI analytics.
1. Campaign Setup
Brands/agency creates a contest with design brief for the rules of the competition. Decides brand elements that will be added to publisher video submissions (CTA, logo watermark, coupons, etc.) and select the winners.
- Set default branding elements
- Integrate with owned social accounts
- Establish rules of engagement
2. Content Submission
Publishers join contests based on geo-location or interests, submit original video and share to social media to receive e-coupons for participating. Each video competes for big cash prizes.
- User selects contest to join
- Uploads video and metadata
- Branded video shared to personal networks
3. Moderate & Measure
Contest admins review video content, select winners, analyze data, measure success, boost UGV to paid media and view influencer data cards.
- Full control of content everywhere
- Reshare top-performing to ad networks
- Unified view of all engagement data
Find out how your brand can utilize contests to influence engagement!
How much does it cost to sponsor a contest?
Contests begin as low as $10k. Variables depend on the volume of video submissions and how wide the contest will reach.
How many people will submit video to my contest?
We partner with contest sponsors to develop a marketing strategy to best promote the contest. This will involve the sponsor reaching out to their community and fans and encouraging them to join. We are able to deploy a vast array of marketing resources to boost the impact of contests including: Partnerships with celebrities and macro-influencers, regional and national PR and throughout Congo owned social media channels.
Can I host multiple contests at a time?
Absolutely. Sponsors have the options to hold national contests or keep them targeted to specific cities or locations.